Roles and permissions

What owners, members and guests can do, how to change a role, transfer ownership, and leave as an owner.

There are three roles: owner, member and guest. Only the group owner can assign or change them.

RoleWhat it means
OwnerAssigned automatically to whoever creates the group. Can do everything, including changing the group itself and its membership.
MemberCan do all the creative work — AI generation, creating and editing items, and file management. Cannot change the group or its membership.
GuestView-only. A guest can read what is in the group and download its files, but cannot run any AI generation or change anything.
Roles are per group. You might be the owner of one group and a guest in another. Your role is always the one for the group you are currently viewing.

What each role can do

ActionOwnerMemberGuest
View research, ideations and assessmentsYesYesYes
Download filesYesYesYes
AI generation of any kindYesYes
Create, edit or delete itemsYesYes
Upload and manage filesYesYes
Create public share linksYesIf enabled by owner
Edit the company or team profileYes
Invite or remove membersYes
Change rolesYes
Delete the groupYes
Activity analyticsYes
Public sharing auditYes

Public sharing is granted to individual members, not to everyone in the group at once. See Invite Members.

When to use a guest

Guests are people inside your organisation whose privileges you have deliberately limited — someone who needs to read the group's work without contributing to it. The guest role is not a way to bring in people from outside: every invited address must be on an approved domain, whichever role you choose.

Guests count as members of the group. Since there is no limit on how many people a group can hold, adding guests costs you nothing.

Changing a role

Only the owner can change roles.

  1. Expand the Members list.
  2. Select the ··· menu next to the person's name, then View profile.
  3. Select a new role.

Changes take effect immediately. The affected person's permissions change during their current session, without signing out.

Transferring ownership

To hand the group to someone else, set their role to Owner from the same screen.

Transferring ownership demotes you to Member at the same moment. You immediately lose the ability to edit the group, manage its members and delete it. A group has one owner, not two.

Because you cannot take ownership back yourself, only the new owner can return it to you. Agree the handover with them before you do it.

If you are the owner and want to leave

An owner cannot leave their own group. There are two ways out, and they have very different results.

What you wantWhat to doResult
The group carries on without youTransfer ownership to a member, then leave the group as a member.The group and all its data stay intact. Only you leave.
The group should no longer existDelete the group.Every member loses the group, and all of its data is erased from storage permanently.
Deleting a group is not a way to leave it. It removes the group for everyone and erases all of its files from storage. The action cannot be undone and nothing can be recovered. If your colleagues still need the work, transfer ownership instead.